Guaranteed Sales Results

Introduction

Online sales software is not CRM (customer relationship
management,) does not want to be CRM and most of all, does not want
to described as CRM. CRM implementations, across enterprises, have
gutted efficiency, have demoralized sales teams, and have de-automated
business processes. CRM vendor promises proved empty and empty
promises continue to be made by leading CRM vendors each day to
foolish enterprises gullible enough to listen. 

Keep it Simple with Online Sales Software

This article is about lean and focused online sales software
tools. Sales tools designed for salespeople and sales teams to
increase demand generation and boost sales efficiency for all
companies trying to make money.

CRM Value is Elusive

CRM is the fastest growing category of enterprise applications
with worldwide revenues expected to reach $79 billion in 2008 (Meta
Group). By automating and integrating a host of customer-related
processes, vendors of high end CRM suites promise enterprises the
ability to increase revenues, streamline processes, and reduce costs.
While high end CRM vendors brag about the virtues of their solutions
they neglect to discuss less appealing characteristics:

• Excessive license and implementation costs

• Endless implementation time lines

• Technologically complex deployment

• Organizational upheaval

• Poor adoption rates

• Weak links in solution set

• Elusive ROI

54% of CRM Deployments Fail

Any one of these factors would be enough to trigger second
thoughts about investing in a million dollar CRM suite. Taken
together they cry out for an alternative. Online sales software is a
particularly strong one, loaded with the benefits of CRM, deployed in
a fraction of the time and cost, and carries no chaos or excess
baggage. The best online sales software is lean; not bloated with
excess and useless function. The best online sales software delivers
high return on investment, delivers on time and as promised and
includes zero enterprise upheaval.

Achieve Big Results with Online Sales Software

Companies want increased revenue, streamlined processes, and
reduced internal costs for real top-line and bottom line impact. But
a big bang implementation of a full suite CRM suite is hardly the
only way or even the best way to achieve these results.

Online sales software is holds many virtues for those seeking
benefits of customer relationship software without putting their
companies through a traumatic paradigm shift.

1. Low Cost

Online sales software is available at a small fraction of the cost
of a full-fledged CRM project. Because the service is browser based,
there is no software to install or maintain at the client site.
Deployable in a matter of weeks, online sales software causes minimal
disruption of work. Fully outsourced, the solution frees up IT staff
with no need for support staff. At the same time, the solution
provider’s ability to amortize costs across its entire customer
base results in a cost-effective sales software solution.

Built to support commonly accepted sales methods, the solution can
be simple and intuitive to use with minimal training time and
expense. Total cost of ownership is limited to small subscription
fees that are easily recouped many times over by real gains in sales
productivity.

2. Saved Time

With none of the extensive
planning, installation, customization, and training requirements of a
high end CRM system, an online sales software solution can be up and
running in as little as fifteen days. Rather than waiting until the
end of the year for productivity to improve, the company sees higher
revenues almost immediately. An online sales software customer can
see more than a 15% increase in revenues that compounds in
perpetuity.

3. Technologically straightforward deployment

Easy integration with existing corporate systems- both best of
breed and custom built. Online sales software keeps it simple.
Deployed as a stand alone solution, the system can begin to deliver
ROI immediately, while allowing for an evolutionary phased-in
integration process that minimizes risk and complexity. Rich
interoperability standards such as XML, and a powerful strategy to
create web services, enable on-line sales software to leverage the
latest Internet trends and technologies for simple yet powerful
business transformation.

4. Organizational simplicity

As a self contained sales department initiative, online sales
software keeps the number of cooks in the kitchen to a minimum. The
service can be designed to support existing sales resources and can
be processed for a much smoother transition; coordination with other
groups is streamlined by simple best practices guidelines. 

5. Enthusiastic User Adoption

Salespeople can be the toughest software customers around,
reluctant to change the practices that have brought success in the
past unless they can see immediate benefits in a new way of doing
business. Online sales software is designed with salespeople in mind,
giving them simple, intuitive functionality for automatic lead
delivery and software, calendaring, channel communication, partner
coordination, and other sales oriented functions that will improve
their sales productivity from day one. By inviting rapid and
enthusiastic adoption, online sales software ensures that companies
get the results they are looking for.

6. A Targeted, Best-of-Breed Solution

Online sales software does one thing, and it does it well: improve
sales productivity. The sales department is the first priority. At
the same time simple integration based on open standards enables
companies to link the solution to other applications to form a truly
best-of-breed solution set.

7. Proven ROI

Calculating the return on an online sales software solution is
simple. With organization costs minimized, the size of the investment
is little more than the service fees-typically $16,000 for a 20- seat
subscription. The payoff is simple to see. Giga Information Group
reports that companies deploying sales force automation can expect,
on average, a 15% increase in sales. For a $100,000,000 company that
deploys an online sales software solution in 15 days, this amounts to
approximately $15,000,000 in additional revenue the first year alone,
for a return on investment that is astronomical. Given the small
cost and high returns involved, the investment decision is easy.

Conclusion

Online sales software provides a fast, low-risk alternative that
will have you counting your ROI and welcoming more new business.

Next Steps

The best way to find out about our sales software is kick the tires yourself. Test drive your own trial account by submitting our simple form. Please use our Wiki page on our site for support or call us at 888-605-3173